Verifying the Authenticity of a Rolex

Every luxury brand has to deal with fakes. Cheap copies designed to fool unwary buyers into parting with their money for inferior products. Rolex is no exception. Travel to any Asian market and you’re bound to see at least one stall selling fake rolex.

Rolex Authenticity

So how can you verify that a ROLEX is the real thing?

The best way to have the authenticity verified is to take it to a specialist. A company that deals in exclusive timepieces like Beckertime would be ideal. They have the knowledge and experience to quickly assess the authenticity of the piece.

We would strongly suggest using experts to verify any Rolex you’re considering buying. It’s a lot of money to waste on a fake and you wouldn’t be the first to fall for one.

However, if you really want to check yourself, here are some pointers to help identify the authenticity of a Rolex.


The best way to tell if a Rolex is a fake or not is to check it. Many advanced copies are very good at disguising their cheap origins, so you have to be careful when inspecting one.


A Rolex is a piece of the utmost quality. Therefore everything about it will be of the highest standard. The watch will feel heavy, the engraving precise and the links in the bracelet will be solid, not hollow.

Use a magnifying glass to inspect the coronet marking at the 6 o’clock position. This should be difficult to see with the naked eye, fakes can often be clearly seen. If the original crystal has been replaced, a tiny “S” will be etched next to it. Early watches may not have this feature, as it was added from 2004 onwards.

Inspect the casing. The case back should be plain, without any engraving or logo. Many fakes have clear cases, which allow you to see the inner workings of the watch. Only extremely rare Rolexes ever had clear case backs.

Newer Rolex now have a hologram on the case back to help with authenticating. Some owners keep them attached, others remove them. This is now a viable way to help identify a real Rolex.

Identification Numbers

Rolex use both model and serial numbers to help identify watch models. Remove the bracelet from the watch and check where it met the case. At 12 o’clock you will find the serial number, and at 6 o’clock will be the model number.

There are two other signatures that Rolex use for identification purposes, both of which involve opening the watch case. We suggest having an expert perform these checks.

On the inside of the case back should be an ID number and a signature. This should correspond with the accompanying paperwork. Inside the watch, there is another serial number, the movement number. This can be only be seen when checking the innards of the watch.

None of these methods are absolute proof that a Rolex is genuine. They are only guides. If you’re considering investing in a Rolex, it’s worth your time and money having it professionally appraised by Beckertime, or other luxury watch experts.

Have had an experience with a fake Rolex? Need more information on checking authenticity? Leave a comment or get in touch, We’ll be happy to help!