The Grail Watch Series: The Paul Newman Daytonas

The Grailiest Of Holy Grails On paper, it makes no sense. A mass-produced, unpopular version of an already unpopular item, powered by technology that was outdated before it even began (and made by a third party to boot) somehow becoming responsible for starting an entire multi-billion dollar industry. However, what we are talking about here […]

The Grail Watch Series: The Milgauss and the Tru-Beat

Despite their current standing as the most successful watchmakers of all time, Rolex in their formative years were no strangers to the sting of failure. The models offered in their lineup today are the cumulative result of generations making, learning, improving and perfecting—building on the elements that worked, discarding those that didn’t. The subjects of […]

The Rolex Caliber 3000

One of the Simplest Movements The Rolex Caliber 3000 family started to appear in 1977. The movement phased out the first of the brand’s entirely in-house manufactured range of movements, the 1500 series. It was an extended process, with the two groups running simultaneously for a number of years. It wasn’t until 1990, for example, […]

The Rolex Caliber 1520 / 1530

The Next Generation In 1957, Rolex set about replacing their 1000 series of calibers. These were the first family of movements created entirely in-house by the manufacturer. It also introduced the next generation. Rather than launching the 1500 series in a great sweeping confusion across the board, they phased them in gradually over a number of years. […]

The Rolex Caliber 1160/1161

In The Beginning The Rolex 1160 Caliber ran alongside the various iterations of the hugely popular 1500 series for a number of years. Rolex have always preferred to gradually phase in replacements for their calibers, rather than with a sudden, jarring leap. In the seventies, the 1500 series went through a similar process itself when Rolex superseded […]

Iconic Rolex Sports Watches

There are two very distinct sides to the Rolex lineup: the dress watches and the sports watches. Whereas by nature, Rolex dress watches are designed to look great, Rolex sports watches are designed to look great and to serve a specific purpose. In fact, all Rolex sports watches began as a purpose-built tool for a […]

The Most Popular Rolex Watches of the 1980s

A Decade of Redemption Between the rise of the yuppie, the larger than life cultures in music and fashion, and the general ‘greed is good’ mentality of wanton excess, the 1980s can seem like the decade subtlety forgot. After the relative drabness and austerity that characterized the 70s, the 80s were all about color and […]

The Most Popular Rolex Watches of the 1960s

Aspirational Vintage Rolex Timepieces The 1950s had been a decade of incredible inventiveness and creativity for Rolex. It saw the Swiss giants bring us a series of watches that would become benchmarks. Not just for the brand itself, but for watchmaking in general. Names such as the Submariner, the President, and the GMT-Master represented the […]

The Most Popular Rolex Watches of the 1950s

The American Dream While there’s healthy debate over whether the 1950s was, in fact, the greatest ever decade, one thing is undeniable; the world was owed a holiday after suffering through the horrors of the deadliest war in history. It was an era that certainly had plenty going for it, in America particularly. After years […]

The Rolex Caliber 3135

Rolex 3135 Sets the Standard One of the major contributing factors to the incredible success Rolex have enjoyed during their more than a century in existence is their stubbornness in sticking to an overriding philosophy—creating timeless designs and subjecting them to constant and relentless improvements to keep them at the forefront of modern technology. It’s […]

The Most Popular Rolex Watches of the 1940s

Vintage Rolex Watches of World War II As the 1940s dawned, the war that would soon engulf the entire world had already been raging in Europe for several months. German forces swept across the continent almost unopposed. During this time, the Treaty of Paris in 1815 ensured Switzerland the policy of self-imposed neutrality. In reality, […]