Yes, You even need to service your Rolex

Mechanical wristwatches exert their beauty by running without batteries, have an audible heartbeat, and the moving hands depict the earth’s movement through space around the sun. The (relative) mechanical simplicity of a wristwatch regulated by a thin hair spring, hands moved by small gears sitting on finely machined pinions spinning pressed synthetic jewels, all powered […]

Rolex goes to the Races

Rolex is starting 2013 like a revved-up Formula 1 car waiting for the green flag. Earlier in December, Rolex and Formula 1 race series sealed a partnership for the 2013 racing season. According to a statement released by Rolex, the company’s presence on the race circuit is “due to develop over the coming seasons.” Although […]

Rolex 2012 Price List

Finding Rolex Retail Prices Finding Rolex retail prices on the Internet is difficult because Rolex does not publish prices. Rolex believes that the Rolex consumer is best served at a Rolex Authorized Dealer. Rolex attempts to control the customer experience from the moment a prospective Rolex wearer walks into an Authorized Dealer to when they […]

Watch your Rolex

Rolex are almost like diamonds. Everyone recognizes a Rolex watch, many people want them, people will pay dollars for them, and lastly, nobody wants to pay top dollar for them. Like with diamonds, there is an underground market for stolen Rolexes and entry points are as easy to find as the local pawn shop. When […]

Kello for iPhone – A Portable Timing Machine

Many times when a watch lands with watchmaker, one of the first things they do is to put the watch on a timing machine. Timing machines measure one aspect of the watch’s health by measuring the balance wheel’s function, its amplitude, and how well the watch measures accurate time. Timing machines live with the watchmaker, […]

2012 Rolex Awards for Enterprise Laureates on YouTube

The Rolex Awards for Enterprise are biennial awards for individuals who possessed conviction for taking on major challenges to improve lives, protect the world’s natural resources and cultural heritages. The Rolex Awards for Enterprise support pioneering work in applied technology, cultural heritage, environment, exploration, and science/health. The awards since 2009 have focused on Young Laureates […]

When Buying a Rolex, do your Homework

With the rise of the Internet and the value of good marketing, there is no shortage of watch information. So, when shopping Rolex prices to buy a Rolex online, doing your homework is crucial. Unfortunately, there are many unscrupulous sellers on both the Internet and brick-and-mortar storefronts that sell Rolex. Therefore, before purchasing a Rolex watch, […]

Rolex completes its 21st Century facility in Bienne

For the last 10 years Rolex has been producing more of their components entirely in house and relying less upon other manufacturers. Parachrom hairsprings, Parashock, Parachrom, OysterLock bracelets and other Rolex innovations are components now manufactured entirely in house. By controlling the manufacturing process, Rolex has greater control on quality, decreasing factory blemishes and are […]