BeckerTime BLOG

Everyone likes to do something a little special on their birthday, and Rolex is no exception. When the brand itself turned 40, for example, it gave itself a well deserved pat on the back with the release of the Datejust. But the world’s most successful watchmaker also has a history of celebrating the anniversaries of […]

The year is 1963. You have saved up somewhere around $255 and have decided to treat yourself to a Rolex Datejust. Wandering into your local jewelers, you get the strange feeing the salesman is doing his best to steer you away from your original choice and seems hell-bent on directing your attention to one of […]

These days, Rolex is known as the last word in slick, efficient mass production, creating somewhere in the region of a million pieces each year in one of the most advanced, vertically integrated production facilities in the world. But of course, it hasn’t always been that way. Going back a generation or three, the manufacture […]

Welcome to the next installment of our Modern Rolex, Future Classic series—where we seek to highlight watches we think will become collectible vintage pieces in a few decades time. Today, we will be delving into one of Rolex’s most beloved sports watches, the stainless steel Submariner. Brief History and Overview of the Rolex Submariner 116610 […]