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The Collaborations: The Swatch x AP Royal Pop
Of course, it was only a matter of time and we all saw it coming. Actually, that’s not true at all—literally no one predicted this, but here we are. In their third of such of collaborations, where the Swatch Group teams up with a major manufacture to produce a fun little fusion, we get the Swatch […]
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The Collaborations: The Blancpain X Swatch Scuba Fifty Fathoms
After the almost unimaginable success of their first collaboration, which saw riots in line to buy an Omega MoonSwatch, the mighty Swiss conglomerate Swatch was obviously keen to keep the ball rolling (and the cash tsunami-ing in) and so went in search of the next likely candidate for a mashup. They did not have to […]
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The Collaborations: The Omega X Swatch MoonSwatch
I’ve been in and around the world of watches for about 15-years now, give or take. That means I was there when the Apple Watch looked in danger of reawakening the old Quartz Crisis hysteria, when Baselworld imploded, when Rolex’s steel and Cerachrom Daytona went from steel sports watch into genuine financial asset and when […]
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The New Rolex Oyster Perpetual 41
There was no doubt, on the lead up to Watches & Wonders 2026, that Rolex was going to do something to celebrate 100-years of their Oyster case—arguably the most significant invention in the history of the wristwatch. The Friday before the event, the manufacture rather let the cat out of the bag with their customary teaser video […]
