Tudor’s New Motor

One of the more exciting things to debut at Baselworld was the new in-house movement from Tudor. The brand, which debuted in 1926 as the brainchild of Hans Wilsdorf himself, was conceived as a more modestly priced brand. The intent was to use movements that were generally available. Thus, R&D expenses did not need to […]

Baselworld 2015 – HYT Part 2

During Baselworld there was a big buzz over HYT’s main release for the exhibition. Even though I’d written about it from the usual press release and expressed my initial impressions, it really is never the same as actually seeing it and wearing it. Before we get to those impressions, I would like to share with […]

Baselworld 2015 – HYT Part 1

In January you will remember me writing a piece about Iron Man with Back in Black blaring in the background. When I say Iron Man, I actually mean the rather cool watch (if you can truly call it that) from HYT. The Skull. During Baselworld I was able to get my hands on this piece […]

Baselworld 2015 – Rolex Yacht-Master

It has been well documented in the aftermath of last week, being the first week of Baselworld. Never has a watch show been so awash with live streaming, information and hype. I am just here to give my 10 cents to what I think about the new pieces. Yes we have geeked out at the […]

Baselworld Social Media Buzz – Take 2

Last Thursday I wrote about the press day sensation that caused a major storm in social media – the Patek Philippe reference 5524G, the Calatrava Travel Time. This time, Omega caused the stir and the target – in the minds of the social media mavens – was none other than our own Rolex Datejust. The […]

THE Social Media Buzz of Baselworld

Wow! Baselworld press day wasn’t even over. The public hadn’t yet been admitted to the hallowed halls. That wouldn’t happen for another day. And yet, social media was already vibrating with talk of the surprise new reference from Patek Philippe. In case you’re both a watch geek AND have been living under a rock – […]

Rolex Throws One To The Geeks

Press Day at Baselworld and elsewhere here on the blog, my colleague Dave Kaiten is rubbing my nose in the fact that he’s there and I’m not. Meanwhile, over at the Rolex booth… Calibre 3255 just landed. Rolex is touting the new movement as the first of a new generation. Twice the precision of an […]

Baselworld – Day 1

Seen as Christmas come early, or rather late depending on your viewpoint. Either way it is an event seen as a boon to all watchnerds and geeks out there. Baselworld, the world’s largest and most attended luxury watch (and jewellery) exhibition. And that is exactly where I am right now. Typing these words to hopefully […]