A Growing Phenomenon: The Get-Together
You like your watches, am I right? And who doesn’t like getting together with a few like-minded friends over drinks. Who doesn’t like comparing notes, arguing finer points, and seeing what other geeks are geeking about? Exactly. That’s where a relatively new phenomenon comes in: The watch get-together. Now really, I’m sure this has been […]
Baselworld Social Media Buzz – Take 2
Last Thursday I wrote about the press day sensation that caused a major storm in social media – the Patek Philippe reference 5524G, the Calatrava Travel Time. This time, Omega caused the stir and the target – in the minds of the social media mavens – was none other than our own Rolex Datejust. The […]
THE Social Media Buzz of Baselworld
Wow! Baselworld press day wasn’t even over. The public hadn’t yet been admitted to the hallowed halls. That wouldn’t happen for another day. And yet, social media was already vibrating with talk of the surprise new reference from Patek Philippe. In case you’re both a watch geek AND have been living under a rock – […]
Baselworld – Day 1
Seen as Christmas come early, or rather late depending on your viewpoint. Either way it is an event seen as a boon to all watchnerds and geeks out there. Baselworld, the world’s largest and most attended luxury watch (and jewellery) exhibition. And that is exactly where I am right now. Typing these words to hopefully […]